Senior Media Planner

Digital Marketing, Bangkok

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The details of a Digital Marketing Planner involve developing and executing effective digital marketing strategies, managing media budgets, optimizing campaigns, and analyzing performance to drive successful advertising campaigns across various media channels.


What You'll Do

  • Clarify and analyze briefs handed by AE in order to understand business challenges, and goals in order to develop the proposal that serves the objectives of the client
  • Responsible for Strategic Planning and/or Media Planning, depending on the requirements of each campaign
  • Research, Analyze, and Make use of consumer insights and market landscape related to the brief provided by clients ensuring all executions idea align with strategy
  • Familiar with digital communication strategy, online media strategy
  • Develop compelling presentation slides and present them to internal teams and clients
  • Plan the use and allocation of the online media budget in order to estimate the most impactful media KPI
  • Work with AE, Creative planners, and Biddable/Media Buyer teams to develop and deliver the proposals
  • Attend the meeting with clients to present the strategy and give insightful consultations


Who You Are

  • Bachelor’s Degree in advertising, communication arts, marketing, digital media, or a related field
  • 1-4 years' experience of digital media planning
  • Understanding of digital landscape and key measurement metric and able to suggest tracking mechanism to ensure business result of each proposal
  • Strong presentation/communication skill is a MUST
  • Understanding measurement metrics for different type of campaign
  • Strong analytical skills and ability to mine large sets of data for actionable insights
  • Able to work well under pressure and a tight schedule
  • Good communication skill in Thai and English is a plus


Why You'll Love It

  • Competitive salary
  • Performance review (2 times a year)
  • Performance bonus
  • Annual paid leave
  • Health insurance
  • Social security
  • Monthly birthday celebration
  • Monthly, quarterly, annual MVP awards (prizes up to 8,000USD)
  • Creative office environment located at EmQuartier
  • Work in a professional and dynamic environment
  • Good chance to explore new trends in the digital marketing industry.